How to target and rank high for low competion keywords Don’t try to optimize your website with keywords that have too much competition. As an example. If you did a google search for the keyword “SEO” it returns a result of 716,000,000 pages! You don’t need be a marketing genius to realize that there is a lot of competition for this keyword and that it is going to be extremely hard to rank for this term. So instead concentrate your efforts on keywords that are much more attainable and easier to rank for.

By now you understand the importance of doing proper keyword research. So you probably want to know how you do this.  Well it is important to point out that, people have different methods and tools for achieving this research. In the first instance I believe that your primary goal is to find and optimize your website for ‘Low competition keywords’.

‘Low competition Keywords’ are those keywords that have a good monthly search volume but relatively low competition. I classify good monthly search volume as anything over 1,000 searches per month and preferably 3,000 searches. By low competition I mean that the sites occupying that first 10 places in Google can be beaten.

Good monthly search volume + Low competition = SEO success.

High monthly search volume + High competition = SEO failure.

Now is it easy to find these ‘low competition keywords’? The answer is no! The internet is extremely competitive, when other seo firms find these ‘low competition keywords’ they take advantage of them for clients. However that is not too say that there aren’t still a lot of excellent ‘golden keywords’ still to be found.

Start with understanding, that the goal of proper seo keyword research is uncover keywords that have a good monthly search volume and relatively low competition. When I am conducting keyword research I look at it as a process or in stages.

Firstly I decide upon a niche or business category that I might want to get into, this could be something like  ‘NY commercial Insurance’ or  ‘home renovation’.

Secondly, I use keyword research tools to ascertain the interest in the niche or category and look at keywords and search volumes. Then I look at the bigger picture, i.e.: how competitive is the niche overall for certain keywords?

Finally I look at the top 10 websites and ascertain what my chances of out ranking them. After all ultimately your goal is to be no.1 on Google, or at least on 1st page. So in reality the only real competition are the 10 websites that occupy the position on the first page.

Ok lets look at each stage in more detail.

Stage 1 – Deciding What keyword Category To Get Into

Really this is a decision that you have to make on your own. You might be really passionate about a particular business sector or subject. You’d be really surprised at what interests other people share as well. One tip is to check out Google Trends. You can see what is popular at the moment and you can also see a chart of topics popularity. Initially it doesn’t what matter what niche or category you choose because you’ll soon find out whether there is any market for it.

Stage 2 – Determining if there is a market for the category

Once you have decided on the business category that you want to get into you need to ascertain whether there is a market for it. Now, there are many different ways to do this but the easiest way is to use the Google Keyword Tool or the free wordtracker keyword tool. Use the tool to analyze monthly search volumes. As mentioned if the monthly search volume is over 1,000 then it might be something that you want to get into. You want to get a list of keywords related to your business ready for stage 3.

Stage 3 – Looking at the ‘bigger picture’ for certain keywords.

Once you have your list of keywords, you now need to have a look at the bigger picture. This will help you get an idea of the chances for ranking. This does take quite a lot of time and effort but believe me it is well worth it.

*Note this information I am about to give you is the real juice of seo keyword research.

I am assuming that from stage 2 you have a list of keywords that get over 1,000 monthly searches. Take the keyword and type it into Google and do the following:

Step 1 – General Search

Type the keyword into Google and make a note of the results. There are no hard and fast rules, use your own judgment. If the search results return over 100,000,000 pages then the chances are that the keyword is quite competitive. Conversely if the results are less than 1,000,000 then it is possible that the competition is not so bad. Use a general search to get a feel for the size of the competition.

Step 2 – Perform “inanchor” search ** very important**

The next step is to perform the following search into Google.

inanchor:”keyword”

The inanchor search command shows us how many websites have the keyword as anchor text pointing back to their website. We may assume if they have the exact anchor text pointing back to their website that they have done some sort of linking building campaign for that keyword. Therefore it is logical to assume that they are the competition.  Generally a result of under 1,000 is good and definitely under 100,000 search results.

Step 3 – Perform “intitle” search

The next step is to perform the following search into Google:   intitle: “keyword”

This result will reveal how many websites have the keyword in the title tag. It is generally accepted by most seo professionals that the title tag is extremely important for seo, as it is one of the first things that the search engines look for. This command can help give us an approx figure of the number of website competing for this keyword. Granted some websites may have put these keywords in their title tag by accident but the majority have put it there for a reason; i.e., they want to rank for a particular keyword. No hard and fast rules about the numbers, obviously the lower the better.

Step 4 – Perform “intitle” and “inanchor” search

Now you want to perform both the inanchor and intitle search term. Input the following into Google

intitle:”keyword” inanchor:”keyword”

This will give you an approximate result of serious SEO competition. Smart SEO marketers will have the keyword in the title tag and will be building backlinks using the keyword as the anchor text. Therefore I think this helps to give us a fairly good idea of the competition. Remember the lower the search results from this command the better. Results of less than 1,000 may indicate to us that we can beat them with a relatively small amount of back link building. The higher the number the more competition.

Stage 4 – Analyzing the top 10 websites for your keyword

That concludes stage 3. Hopefully by now you have chosen a keyword that has a good monthly search volume and relatively low link building competition. However we can’t stop there. You now must analyze the top 10 website on page 1 of Google. So far we have only compared the number of competitors. However we haven’t looked at the strength of the competitors. It is my opinion that you only need to try and beat the first 10 website after all your goal is to rank number 1 or at least get on the 1st page for the keyword. So we now need to analyse the strength of these top 10 competitors.

Step 1 – Type keyword into Google

The first step is simple, type your keyword into Google and make a note of the top 10 results.

Step 2 – Take each site and have a look at its backlinks.

The second stage is to have a look at the backlinks that each site in the top 10 results shows. Now as I have mentioned before I believe that it is impossible to get an exact result on the number of backlinks that a site has pointing to it, however we can still get an idea.

Try going to Yahoo site explorer or One Utility. Enter the domain name and have a look at the number of backlinks the site has pointing to it. The more backlinks means the more backlink building competition for you.

Step 3 – Have a look at the age of the domains.

Most seo pro’s believe that older sites are more trusted by Google. Do a quick search to ascertain the age of the domain.

Step 4 – Have a look at the onpage optimization of each site.

For each site go to the homepage and then right click “view source.” This will allow you to see the source code. Check to see if you can find the following:

A. Keyword at the beginning of title tag.

B. Keyword in the keyword tag

C. Keyword in the description tag

D. Keyword in the h1 tags.

E. Keyword sprinkled throughout the page.

An absence of these might indicate that the site isn’t properly seo optimized and could mean that you could take advantage of this. It is my opinion that it is ‘offpage’ factors, i.e., the number of backlinks that a site has pointing to it that is the most crucial!

Step 5 – Analyze if any sites have your keyword in the url.

The search engines put some weight on keyword rich domain names. If one of the sites in the top 10 results has the exact keyword you want to rank for as the domain name then it may be harder for you to beat it.

Step 6 – Check the Page Rank of the domains.

Page rank is a way of Google showing us how important it thinks a web page is. You want to have a look at the page rank of the top 10 websites. Now it is quite possible to outrank a site with a higher page rank than yourself, however it is useful to help build an overall picture of the domains strength.

Step 7 – Check for prominence of Web 2.0 properties

A SERP (search engine results page) that has a lot of web 2.0 properties (e.g.Squidoo,Flixya,Hub pages) may indicate to us that we are going to be able to rank well. Unless the web 2.0 properties have been heavily backlinked, then with our own back linking tactics we have a definite chance of beating them.

Perform all 7 of these steps and you should be able to get a good feel of your likelihood of getting your site on 1st page of the top 10 websites. This is a lot of information to take in, especially if you are just starting out in seo. Hopefully by now you can see the importance of it. So before you do any search engine optimization make sure that you perform proper keyword research. Visit our blog for more information.

This guest post is by Phil (not his real name) of somehighschoolblog.

It used to be impossible to run a business anonymously. Sure, some authors could pull it off, but if you worked at an office, what were you supposed to do? Go to work with a bag over your head? But today anyone can accomplish this, because anyone can author a blog (and you thought I was going to tell you to work with a mask on, or something).

Copyright Ovidiu Iordachi - Fotolia.com

Depending on your motives, you may or may not have considered blogging anonymously. You probably didn’t contemplate blogging anonymously if:

• your only motivation is to become “famous”

• your blog connects to another part of your life

• you are blogging to build more connections with your friends or boss.

You should consider blogging anonymously if:

• you’re planning on touching on a sensitive or taboo subject

• you don’t want to be identified with your blog

• you are worried about negative real-world consequences that could arise from your blog.

If you’ve already started your blog, it is too late to change to an anonymous persona (but you can always create another blog). However, if you are thinking of blogging anonymously, you should consider these points.

Reasons to blog anonymously

The concept of anonymity has always held a special enchantment for some people, and, for others it is purely practical. Whatever your blog topic, there are a five strong reasons to blog anonymously.

No pressure

If no one knows the “real you,” then they can’t tell you, in person, any thoughts they have on your blog. This means that no one will be able to make fun of, disagree strongly with, or ask to be featured on (using peer pressure) your blog. If your blog is a total flop, you won’t be publicly embarrassed.

While I wouldn’t advise disregarding your manners and morals, you don’t have to worry about close acquaintances or family members being offended by your posts.

A fresh start

Creating an anonymous identity also allows you to create a new character, if you so choose. Let’s say you are working full-time as an auto mechanic, but you are trying to create a blog on entrepreneurship. Your readers might not think you could be an authority on this subject as an auto mechanic, but an anonymous identity removes this doubt.

Instead, you could create a back-story to fit your blog; for this case, it could be something about how your latest entrepreneurial project is to build a blog anonymously.

You’re shy or unsure

Were you one of those people who is unwilling to put yourself on a blog for all to see, you should choose to blog anonymously. This way, you can hide behind a fake identity and not worry about what others think (similar to there being no pressure). You could also use anonymity to discover how people will react to your content before associating yourself with your content.

It’s a gimmick

Blogging anonymously might fit your content. For example, if you were to start a blog involving content that you received anonymously. Also, blogging anonymously places a shroud of mystery around the author and limits your personality to how you network and write your blog.

Additionally, you could make it into a marketing scheme, such as offering to reveal your true identity after reaching a certain number of subscribers.

Reasons not to blog anonymously

As an anonymous blogger who uses a pseudonym, I’ve been able to experience many of the negative aspects of choosing to remain anonymous firsthand. However, I have not yet encountered any one thing that was impossible to work around or ignore, so I have remained an anonymous blogger.

It’s harder to build traffic

Some of the initial things that many blogs recommend new bloggers do to build traffic cannot be done anonymously, and, thus, must be ignored or adapted to anonymity. For instance, many of the tips here and around the web encourage you to put your link in your email signature.

The only thing I use my anonymous e-mail address for is my blog, so this is redundant (it would be odd to have it in my real email). Also, linking to your blog from your Facebook page or Twitter account ruins your anonymity.

And, while you can (hopefully) trust your family not to share your blog’s identity, you can’t tell your friends or acquaintances to check out your blog and to spread the word, which is a great initial traffic builder.

More pressure

This is the exact opposite of “No Pressure,” but depending on what type of person you are, blogging anonymously could actually be more stressful than blogging as yourself.

You have to constantly watch yourself to make sure your anonymous identity never reveals your true identity (even in something as simple as signing your name to an e-mail) and vice-versa. Often, extra measures must be taken to ensure anonymity, and, while I won’t delve in to all of those, you must always check when giving any real information that it is not easily accessible.

Take this into account when creating user profiles for services or when registering a domain name (but you can choose to keep your information private for an extra $10 in this case).

No real-life connection

Since you can’t tell your friends about your blog, you can’t ever reference your blog in conversation.

You will need to depend on the digital world for feedback, and there will be no “Did you like my last post?” conversations. Instead, you will have to rely entirely on comments to gain a sense of how your readers feel about your blog.

The truth always appears

In such an interconnected society, if enough people put effort into it, they will discover your true identity. If/when this happens, you need to consider whether or not your readers will feel betrayed or angry towards you. You should consider this even if you plan on going public with your identity yourself at some point.

Feeling a loss of accountability

Many people think blogging anonymously protects them from whatever they write, so they are incredibly rude, untruthful, or worse. You should always know that people can find your true identity, and it is just plain useless to write this way. After all, no one will want to read it.

Furthermore, though, (and I can attest to this) it may sometimes be easier to excuse not posting for an extra few days, or not pursuing a guest-posting opportunity, because no one holds you accountable but yourself (no inquiries from friends or family). Therefore, you must be responsible and motivated to successfully blog anonymously.

Should you blog anonymously?

While there are both pros and cons to blogging anonymously, I feel that the negatives don’t outweigh the positives in certain situations. Each blogger is different, but, in my case, it is the lessened pressure combined with the creation of a new character that led me to blog anonymously.

Also, because it is harder to build initial traffic with previous connections, I think it is more challenging to build an anonymous blog (therefore, any experienced bloggers looking for a new project should try building a blog with an anonymous persona, disregarding any previous connections they’ve accumulated).

Do you have any experience, or advice for those thinking of blogging anonymously?

Using the pseudonym of Phil, Phil is a high school freshman who writes for, markets, and manages a humor blog about all aspects of high school life. Phil is unsure of what career he wants to pursue, but a few possibilities can be found here.

Originally at: Blog Tips at ProBlogger

5 Reasons to Blog Anonymously (and 5 Reasons Not To)

Posted by Aaron Wheeler

It's here! Google has released Panda update 2.2, just as Matt Cutts said they would at SMX Advanced here in Seattle a couple of weeks ago. This time around, Google has - among other things - improved their ability to detect scraper sites and banish them from the SERPs. Of course, the Panda updates are changes to Google's algorithm and are not merely manual reviews of sites in the index, so there is room for error (causing devastation for many legitimate webmasters and SEOs).

A lot of people ask what parts of their existing SEO practice they can modify and emphasize to recover from the blow, but alas, it's not that simple. In this week's Whiteboard Friday, Rand discusses how the Panda updates work and, more importantly, how Panda has fundamentally changed the best practices for SEO. Have you been Panda-abused? Do you have any tips for recuperating? Let us know in the comments!

 

Video Transcription

Howdy, SEOmoz fans. Welcome to another edition of Whiteboard Friday. This week, we're talking about the very exciting, very interesting, very controversial Google Panda update.

Panda, also known as Farmer, was this update that Google came out with in March of this year, of 2011, that rejiggered a bunch of search results and pushed a lot of websites down in the rankings, pushed some websites up in the rankings, and people have been concerned about it ever since. It has actually had several updates and new versions of that implementation and algorithm come out. A lot of people have all these questions like, "Ah, what's going on around Panda?" There have been some great blog posts on SEOmoz talking about some of the technical aspects. But I want to discuss in this Whiteboard Friday some of the philosophical and theoretical aspects and how Google Panda really changes the way a lot of us need to approach SEO.

So let's start with a little bit of Panda history. Google employs an engineer named Navneet Panda. The guy has done some awesome work. In fact, he was part of a patent application that Bill Slawski looked into where he found a great way to scale some machine learning algorithms. Now, machine learning algorithms, as you might be aware, are very computationally expensive and they take a long time to run, particularly if you have extremely large data sets, both of inputs and of outputs. If you want, you can research machine learning. It is an interesting fun tactic that computer scientists use and programmers use to find solutions to problems. But basically before Panda, machine learning scalability at Google was at level X, and after it was at the much higher level Y. So that was quite nice. Thanks to Navneet, right now they can scale up this machine learning.

What Google can do based on that is take a bunch of sites that people like more and a bunch of sites that people like less, and when I say like, what I mean is essentially what the quality raters, Google's quality raters, tell them this site is very enjoyable. This is a good site. I'd like to see this high in the search results. Versus things where the quality raters say, "I don't like to see this." Google can say, "Hey, you know what? We can take the intelligence of this quality rating panel and scale it using this machine learning process."

Here's how it works. Basically, the idea is that the quality raters tell Googlers what they like. They answer all these questions, and you can see Amit Singhal and Matt Cutts were interviewed by Wired Magazine. They talked about some of the things that were asked of these quality raters, like, "Would you trust this site with your credit card? Would you trust the medical information that this site gives you with your children? Do you think the design of this site is good?" All sorts of questions around the site's trustworthiness, credibility, quality, how much they would like to see it in the search results. Then they compare the difference.

The sites that people like more, they put in one group. The sites that people like less, they put in another group. Then they look at tons of metrics. All these different metrics, numbers, signals, all sorts of search signals that many SEOs suspect come from user and usage data metrics, which Google has not historically used as heavily. But they think that they use those in a machine learning process to essentially separate the wheat from the chaff. Find the ones that people like more and the ones that people like less. Downgrade the ones they like less. Upgrade the ones they like more. Bingo, you have the Panda update.

So, Panda kind of means something new and different for SEO. As SEOs, for a long time you've been doing the same kind of classic things. You've been building good content, making it accessible to search engines, doing good keyword research, putting those keywords in there, and then trying to get some links to it. But you have not, as SEOs, we never really had to think as much or as broadly about, "What is the experience of this website? Is it creating a brand that people are going to love and share and reward and trust?" Now we kind of have to think about that.

It is almost like the job of SEO has been upgraded from SEO to web strategist. Virtually everything you do on the Internet with your website can impact SEO today. That is especially true following Panda. The things that they are measuring is not, oh, these sites have better links than these sites. Some of these sites, in fact, have much better links than these sites. Some of these sites have what you and I might regard, as SEOs, as better content, more unique, robust, quality content, and yet, people, quality raters in particular, like them less or the things, the signals that predict that quality raters like those sites less are present in those types of sites.

Let's talk about a few of the specific things that we can be doing as SEOs to help with this new sort of SEO, this broader web content/web strategy portion of SEO.

First off, design and user experience. I know, good SEOs have been preaching design user experience for years because it tends to generate more links, people contribute more content to it, it gets more social signal shares and tweets and all this other sort of good second order effect. Now, it has a first order effect impact, a primary impact. If you can make your design absolutely beautiful, versus something like this where content is buffeted by advertising and you have to click next, next, next a lot. The content isn't all in one page. You cannot view it in that single page format. Boy, the content blocks themselves aren't that fun to read, even if it is not advertising that's surrounding them, even if it is just internal messaging or the graphics don't look very good. The site design feels like it was way back in the 1990s. All that stuff will impact the ability of this page, this site to perform. And don't forget, Google has actually said publicly that even if you have a great site, if you have a bunch of pages that are low quality on that site, they can drag down the rankings of the rest of the site. So you should try and block those for us or take them down. Wow. Crazy, right? That's what a machine learning algorithm, like Panda, will do. It will predicatively say, "Hey, you know what? We're seeing these features here, these elements, push this guy down."

Content quality matters a lot. So a lot of time, in the SEO world, people will say, "Well, you have to have good, unique, useful content." Not enough. Sorry. It's just not enough. There are too many people making too much amazing stuff on the Internet for good and unique and grammatically correct and spelled properly and describes the topic adequately to be enough when it comes to content. If you say, "Oh, I have 50,000 pages about 50,000 different motorcycle parts and I am just going to go to Mechanical Turk or I am going to go outsource, and I want a 100 word, two paragraphs about each one of them, just describe what this part is." You think to yourself, "Hey, I have good unique content." No, you have content that is going to be penalized by Panda. That is exactly what Panda is designed to do. It is designed to say this is content that someone wrote for SEO purposes just to have good unique content on the page, not content that makes everyone who sees it want to share it and say wow. Right?

If I get to a page about a motorcycle part and I am like, "God, not only is this well written, it's kind of funny. It's humorous. It includes some anecdotes. It's got some history of this part. It has great photos. Man, I don't care at all about motorcycle parts, and yet, this is just a darn good page. What a great page. If I were interested, I'd be tweeting about this, I'd share it. I'd send it to my uncle who buys motorcycles. I would love this page." That's what you have to optimize for. It is a totally different thing than optimizing for did I use the keyword at least three times? Did I put it in the title tag? Is it included in there? Is the rest of the content relevant to the keywords? Panda changes this. Changes it quite a bit.

Finally, you are going to be optimizing around user and usage metrics. Things like, when people come to your site, generally speaking compared to other sites in your niche or ranking for your keywords, do they spend a good amount of time on your site, or do they go away immediately? Do they spend a good amount of time? Are they bouncing or are they browsing? If you have a good browse rate, people are browsing 2, 3, 4 pages on average on a content site, that's decent. That's pretty good. If they're browsing 1.5 pages on some sites, like maybe specific kinds of news sites, that might actually be pretty good. That might be better than average. But if they are browsing like 1.001 pages, like virtually no one clicks on a second page, that might be weird. That might hurt you. Your click-through rate from the search results. When people see your title and your snippet and your domain name, and they go, "Ew, I don't know if I want to get myself involved in that. They've got like three hyphens in their domain name, and it looks totally spammy. I'm not going to get involved." Then that click-through rate is probably going to suffer and so are your rankings.

They are going to be looking at things like the diversity and quantity of traffic that comes to your site. Do lots of people from all around the world or all around your local region, your country, visit your website directly? They can measure this through Chrome. They can measure it through Android. They can measure it through the Google toolbar. They have all this user and usage metrics. They know where people are going on the Internet, where they spend time, how much time they spend, and what they do on those pages. They know about what happens from the search results too. Do people click from a result and then go right back to the search results and perform another search? Clearly, they were unhappy with that. They can take all these metrics and put them into the machine learning algorithm and then have Panda essentially recalculate. This why you see essentially Google doesn't issue updates every day or every week. It is about every 30 or 40 days that a new Panda update will come out because they are rejiggering all this stuff.

One of the things that people who get hit by Panda come up to me and say, "God, how are we ever going to get out of Panda? We've made all these changes. We haven't gotten out yet." I'm like, "Well, first off, you're not going to get out of it until they rejigger the results, and then there is no way that you are going to get out of it unless you change the metrics around your site." So if you go into your Analytics and you see that people are not spending longer on your pages, they are not enjoying them more, they are not sharing them more, they are not naturally linking to them more, your branded search traffic is not up, your direct type in traffic is not up, you see that none of these metrics are going up and yet you think you have somehow fixed the problems that Panda tries to solve for, you probably haven't.

I know this is frustrating. I know it's a tough issue. In fact, I think that there are sites that have been really unfairly hit. That sucks and they shouldn't be and Google needs to work on this. But I also know that I don't think Google is going to be making many changes. I think they are very happy with the way that Panda has gone from a search quality perspective and from a user happiness perspective. Their searchers are happier, and they are not seeing as much junk in the results. Google likes the way this is going. I think we are going to see more and more of this over time. It could even get more aggressive. I would urge you to work on this stuff, to optimize around these things, and to be ready for this new form of SEO.

Thanks everyone for watching. Look forward to some great comments, questions, feedback in the post. I will see you again next week for another edition of Whiteboard Friday. Take care.

Video transcription by Speechpad.com

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Google recently completed their Inside Search event where a number of new products were announced and presented for demonstration. This recap discusses some of the products that may impact the future of SEO.

Search by Image

Perhaps the most exciting and interesting development from Inside Search was the announcement of Search by Image. Users may upload, drag and drop or paste the URL for images that Google will then treat as a search query.

The demonstrator searched Google by uploading an old picture near a beach. Google determined where the picture was taken, and returned the top result of a Wikipedia page on the location, followed by “similar images” of the surrounding area. In another example, the “y u no” guy (an Internet meme) was dropped into the search. Google returned two results about the image, in addition to a few similar images.

How does this impact search engine optimization? Optimizing images to be found by search engines is an often underrated organic SEO tactic. Image search volume is likely to increase due to the new Google features. While the majority of image searches will continue to be informational, an increased number of users may be searching with purchase intent.

Suppose you are an online retailer selling shoes. A buyer goes into a shoe store and takes a picture of the shoe itself in order to find more information. As users become more familiar with Search by Image, this kind of activity will likely become increasingly common.

The prospective buyer may be searching for competitor pricing, reviews or additional information. Depending on a multitude of factors, your product page and/or image may appear, and you increase your chance of a link and/or sale – even if they don’t buy from you until next time.

Businesses can increase their chances of showing up for standard image results and Search by Image through keyword-targeted filenames, alt text and optimizing surrounding text. In addition, having multiple angles of the same product will be more likely to trigger Google’s “similar” image results on Search by Image. In the world of online retail, multiple product views are almost always a good thing, and Google’s new service makes multiple product images a worthwhile goal.

Google Instant Images

Again, image optimization is a rarely discussed method of bringing relevant users to a site. Image visitors can raise your site’s visibility, spread your brand and attract links that may otherwise be impossible to obtain.

Even if a user has typed in two letters, Google will begin showing images. If your images are eye-catching, users may pause queries or stop their search because they have found what they were (or weren’t) looking for. There is only one piece of advice I can offer for taking advantage of Instant Images: investing in quality, attractive images is more important than ever.

Google Voice Search (for Desktop)

The vast majority of Google voice searches in the past have been performed on mobile devices, but, with the announcement of Google Voice search for desktops, that may change. In my experience, people tend to search using very different queries when speaking and typing. With a six-fold increase in speech-assisted queries since May 2010 (according to Google’s presentation), there will likely be slightly fewer broad search queries and a slightly increased volume of “long-tail” keywords to optimize for.

Obsessed With Speed

If Google is “obsessed with speed,” and they have found that faster speeds lead to improved user experience, perhaps we, as website owners, should be obsessed with speed. Specifically, we should be obsessed with the time it takes for a user to find what he or she is looking for. This is good advice for both conversion optimization and organic SEO.

Google has, at several points, mentioned that they are concerned with the user experience of pages within search results, though the method of measuring the user experience and the impact on rankings is still a matter of speculation. Whether user experience is measured directly through user metrics or algorithmically, a bad user experience is increasingly bad for SEO, and a bad experience has always meant fewer natural links. SEOs would be wise to suggest and implement improvements related to page load time, navigation and a better user experience.

What announcement are you most excited about? Do you see any of Google’s other new products having an impact on how we do SEO?

Posted by Aaron Wheeler

 It's here! Google has released Panda update 2.2, just as Matt Cutts said they would at SMX Advanced here in Seattle a couple of weeks ago. This time around, Google has - among other things - improved their ability to detect scraper sites and banish them from the SERPs. Of course, the Panda updates are changes to Google's algorithm and are not merely manual reviews of sites in the index, so there is room for error (causing devestation for many legitimate webmasters and SEOs).

A lot of people ask what parts of their existing SEO practice they can modify and emphasize to recover from the blow, but alas, it's not that simple. In this week's Whiteboard Friday, Rand discusses how the Panda updates work and, more importantly, how Panda has fundamentally changed the best practices for SEO. Have you been Panda-abused? Do you have any tips for recouperating? Let us know in the comments!

 

Video Transcription

Howdy, SEOmoz fans. Welcome to another edition of Whiteboard Friday. This week, we're talking about the very exciting, very interesting, very controversial Google Panda update.

Panda, also known as Farmer, was this update that Google came out with in March of this year, of 2011, that rejiggered a bunch of search results and pushed a lot of websites down in the rankings, pushed some websites up in the rankings, and people have been concerned about it ever since. It has actually had several updates and new versions of that implementation and algorithm come out. A lot of people have all these questions like, "Ah, what's going on around Panda?" There have been some great blog posts on SEOmoz talking about some of the technical aspects. But I want to discuss in this Whiteboard Friday some of the philosophical and theoretical aspects and how Google Panda really changes the way a lot of us need to approach SEO.

So let's start with a little bit of Panda history. Google employs an engineer named Navneet Panda. The guy has done some awesome work. In fact, he was part of a patent application that Bill Slawski looked into where he found a great way to scale some machine learning algorithms. Now, machine learning algorithms, as you might be aware, are very computationally expensive and they take a long time to run, particularly if you have extremely large data sets, both of inputs and of outputs. If you want, you can research machine learning. It is an interesting fun tactic that computer scientists use and programmers use to find solutions to problems. But basically before Panda, machine learning scalability at Google was at level X, and after it was at the much higher level Y. So that was quite nice. Thanks to Navneet, right now they can scale up this machine learning.

What Google can do based on that is take a bunch of sites that people like more and a bunch of sites that people like less, and when I say like, what I mean is essentially what the quality raters, Google's quality raters, tell them this site is very enjoyable. This is a good site. I'd like to see this high in the search results. Versus things where the quality raters say, "I don't like to see this." Google can say, "Hey, you know what? We can take the intelligence of this quality rating panel and scale it using this machine learning process."

Here's how it works. Basically, the idea is that the quality raters tell Googlers what they like. They answer all these questions, and you can see Amit Singhal and Matt Cutts were interviewed by Wired Magazine. They talked about some of the things that were asked of these quality raters, like, "Would you trust this site with your credit card? Would you trust the medical information that this site gives you with your children? Do you think the design of this site is good?" All sorts of questions around the site's trustworthiness, credibility, quality, how much they would like to see it in the search results. Then they compare the difference.

The sites that people like more, they put in one group. The sites that people like less, they put in another group. Then they look at tons of metrics. All these different metrics, numbers, signals, all sorts of search signals that many SEOs suspect come from user and usage data metrics, which Google has not historically used as heavily. But they think that they use those in a machine learning process to essentially separate the wheat from the chaff. Find the ones that people like more and the ones that people like less. Downgrade the ones they like less. Upgrade the ones they like more. Bingo, you have the Panda update.

So, Panda kind of means something new and different for SEO. As SEOs, for a long time you've been doing the same kind of classic things. You've been building good content, making it accessible to search engines, doing good keyword research, putting those keywords in there, and then trying to get some links to it. But you have not, as SEOs, we never really had to think as much or as broadly about, "What is the experience of this website? Is it creating a brand that people are going to love and share and reward and trust?" Now we kind of have to think about that.

It is almost like the job of SEO has been upgraded from SEO to web strategist. Virtually everything you do on the Internet with your website can impact SEO today. That is especially true following Panda. The things that they are measuring is not, oh, these sites have better links than these sites. Some of these sites, in fact, have much better links than these sites. Some of these sites have what you and I might regard, as SEOs, as better content, more unique, robust, quality content, and yet, people, quality raters in particular, like them less or the things, the signals that predict that quality raters like those sites less are present in those types of sites.

Let's talk about a few of the specific things that we can be doing as SEOs to help with this new sort of SEO, this broader web content/web strategy portion of SEO.

First off, design and user experience. I know, good SEOs have been preaching design user experience for years because it tends to generate more links, people contribute more content to it, it gets more social signal shares and tweets and all this other sort of good second order effect. Now, it has a first order effect impact, a primary impact. If you can make your design absolutely beautiful, versus something like this where content is buffeted by advertising and you have to click next, next, next a lot. The content isn't all in one page. You cannot view it in that single page format. Boy, the content blocks themselves aren't that fun to read, even if it is not advertising that's surrounding them, even if it is just internal messaging or the graphics don't look very good. The site design feels like it was way back in the 1990s. All that stuff will impact the ability of this page, this site to perform. And don't forget, Google has actually said publically that even if you have a great site, if you have a bunch of pages that are low quality on that site, they can drag down the rankings of the rest of the site. So you should try and block those for us or take them down. Wow. Crazy, right? That's what a machine learning algorithm, like Panda, will do. It will predicatively say, "Hey, you know what? We're seeing these features here, these elements, push this guy down."

Content quality matters a lot. So a lot of time, in the SEO world, people will say, "Well, you have to have good, unique, useful content." Not enough. Sorry. It's just not enough. There are too many people making too much amazing stuff on the Internet for good and unique and grammatically correct and spelled properly and describes the topic adequately to be enough when it comes to content. If you say, "Oh, I have 50,000 pages about 50,000 different motorcycle parts and I am just going to go to Mechanical Turk or I am going to go outsource, and I want a 100 word, two paragraphs about each one of them, just describe what this part is." You think to yourself, "Hey, I have good unique content." No, you have content that is going to be penalized by Panda. That is exactly what Panda is designed to do. It is designed to say this is content that someone wrote for SEO purposes just to have good unique content on the page, not content that makes everyone who sees it want to share it and say wow. Right?

If I get to a page about a motorcycle part and I am like, "God, not only is this well written, it's kind of funny. It's humorous. It includes some anecdotes. It's got some history of this part. It has great photos. Man, I don't care at all about motorcycle parts, and yet, this is just a darn good page. What a great page. If I were interested, I'd be tweeting about this, I'd share it. I'd send it to my uncle who buys motorcycles. I would love this page." That's what you have to optimize for. It is a totally different thing than optimizing for did I use the keyword at least three times? Did I put it in the title tag? Is it included in there? Is the rest of the content relevant to the keywords? Panda changes this. Changes it quite a bit.

Finally, you are going to be optimizing around user and usage metrics. Things like, when people come to your site, generally speaking compared to other sites in your niche or ranking for your keywords, do they spend a good amount of time on your site, or do they go away immediately? Do they spend a good amount of time? Are they bouncing or are they browsing? If you have a good browse rate, people are browsing 2, 3, 4 pages on average on a content site, that's decent. That's pretty good. If they're browsing 1.5 pages on some sites, like maybe specific kinds of news sites, that might actually be pretty good. That might be better than average. But if they are browsing like 1.001 pages, like virtually no one clicks on a second page, that might be weird. That might hurt you. Your click-through rate from the search results. When people see your title and your snippet and your domain name, and they go, "Ew, I don't know if I want to get myself involved in that. They've got like three hyphens in their domain name, and it looks totally spammy. I'm not going to get involved." Then that click-through rate is probably going to suffer and so are your rankings.

They are going to be looking at things like the diversity and quantity of traffic that comes to your site. Do lots of people from all around the world or all around your local region, your country, visit your website directly? They can measure this through Chrome. They can measure it through Android. They can measure it through the Google toolbar. They have all this user and usage metrics. They know where people are going on the Internet, where they spend time, how much time they spend, and what they do on those pages. They know about what happens from the search results too. Do people click from a result and then go right back to the search results and perform another search? Clearly, they were unhappy with that. They can take all these metrics and put them into the machine learning algorithm and then have Panda essentially recalculate. This why you see essentially Google doesn't issue updates every day or every week. It is about every 30 or 40 days that a new Panda update will come out because they are rejiggering all this stuff.

One of the things that people who get hit by Panda come up to me and say, "God, how are we ever going to get out of Panda? We've made all these changes. We haven't gotten out yet." I'm like, "Well, first off, you're not going to get out of it until they rejigger the results, and then there is no way that you are going to get out of it unless you change the metrics around your site." So if you go into your Analytics and you see that people are not spending longer on your pages, they are not enjoying them more, they are not sharing them more, they are not naturally linking to them more, your branded search traffic is not up, your direct type in traffic is not up, you see that none of these metrics are going up and yet you think you have somehow fixed the problems that Panda tries to solve for, you probably haven't.

I know this is frustrating. I know it's a tough issue. In fact, I think that there are sites that have been really unfairly hit. That sucks and they shouldn't be and Google needs to work on this. But I also know that I don't think Google is going to be making many changes. I think they are very happy with the way that Panda has gone from a search quality perspective and from a user happiness perspective. Their searchers are happier, and they are not seeing as much junk in the results. Google likes the way this is going. I think we are going to see more and more of this over time. It could even get more aggressive. I would urge you to work on this stuff, to optimize around these things, and to be ready for this new form of SEO.

Thanks everyone for watching. Look forward to some great comments, questions, feedback in the post. I will see you again next week for another edition of Whiteboard Friday. Take care.

Video transcription by Speechpad.com

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Advertisement has been the most effective way for business companies to get their companies famous in all over the world. It has been so creative not only on television and mass media; they are also very creative and smart on the internet. If you have a business company, you have got to create your website and promote it through SEO reseller services. The service will make your business company become the top ten of the Google or other search engine results. It might not sound so familiar for you, but you have got to understand how it works.

The Reseller SEO services will put things about your companies in articles. The articles will be posted on the internet, through blogs, social network websites, and the like; wherever people would like to go to while they are online. This will make the result of the search engines get to your company, as it contains so much information about your companies with particular related keywords. This is a great idea for you to tell people about your company without necessarily push them to know. So, if you are interested in, you should get the services through SEO companies. And, you can find them easily on the internet.

No related posts.

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Privacy is important to Google, which is why Google Webmaster Tools asks you to prove you own a site before showing you stats and data about it. Verification doesn't affect PageRank or affect your site's performance in Google's search results.

To verify that you own a site, you can either add a meta tag to your home page (proving that you have access to the source files), or upload a specific HTML file to your server (proving that you have access to the server). Webmaster Tools will check to see that the file or tag is present. If it is, Google considers you a site owner and will show you site details.

FAQs
Q: I'm getting an error when trying to verify my site with an HTML file, even though my file is visible in my browser.
A: Look at the specific error that Webmaster Tools is showing and read the help content for that error.
The Live HTTP Headers Firefox extension or an online HTTP result code viewer such as Web-Sniffer can be helpful in figuring out what status code a page is returning. Your homepage should return a HTTP result code 200. If you use file-based verification, the verification file should also return a HTTP result code 200 and must contain only the content provided by Webmaster Tools.

Q: Does it matter whether my Webmaster Tools verification meta tag is in HTML or XHTML?
A: We'll be able to find your meta tag no matter which format you use. Webmaster Tools provides the meta tag in XHTML by default, but you're welcome to change it to HTML; this won't prevent you from verifying ownership of your site. The meta tag version that you choose does not affect Google's ability to crawl and index your website.

Q: I'm using a hosting service for my site that prevents me from adding meta tags or uploading HTML files. How can I verify my site?
A: Currently the only two options for verifying your site are to use the meta tag or HTML file verification methods. Some hosting services provide their own procedures for verification in Google Webmaster Tools. Check with your provider for more information.

Q: How can I give someone else access to my Webmaster Tools account?
A: Each person that needs to access data for your site should create their own Webmaster Tools account and verify that site in their own account. It's fine for a site to have multiple verification meta tags or HTML files; there should be one meta tag or file per account.


Which method should I use - meta tag or HTML?

If you can't add files to your server (for example, if you create your site using a tool such as Blogger), adding a meta tag is the best way. If you have direct access to your server, you may find it easier and faster to upload an HTML file. If you access Webmaster Tools via a web hoster such as GoDaddy, your site is already verified.

The verification by meta tag shows to some extent if the Google verification bot can parse the content of your home page, so it gives this extra information compared to verification by file upload.
How to verify a site

1. Sign into Google Webmaster Tools with your Google Account.
2. Click Verify next to the site you want.
3. In the Choose verification method list, select the verification method that works best for you.
* Add a meta tag - Google will ask you to add a META tag with a unique value to your site's home page.
* Upload an HTML file - Google will ask you to download a file and upload it to a specific location.

Potential errors
Occasionally, you might receive an error when verifying your site. These can occur for a number of reasons:

DNS and server errors and timeouts: These can prevent Google from looking up your domain name. If you get a message that Google couldn't look up your domain name because of an error or a timeout, make sure your domain is resolving correctly and try again. Also, check in case your server is down or overloaded and responding slowly. If your server is repeatedly unreachable, you may wish to contact your hoster for additional help.

HTML file errors: The most common errors happen because the file name is incorrect or the file hasn't been uploaded to the directory listed by the Verify button. Don't modify the HTML verification file in any way - just download it from Webmaster Tools, and upload without changes to your server.

Meta tag errors: Make sure that you've copied and pasted the meta tag to your site's home page - the page your server returns when someone requests your site. Also, make sure that it's in the section of the page, like this:



<HTML>
<HEAD>
<TITLE>Your Title</TITLE>

<meta name="google-site-verification" content="String_we_ask_for" />

</HEAD>
<BODY>


Try to have as correct (X)HTML mark-up as possible, to help the verification bot parse correctly your home page and find the meta verification tag,

If you wish to check your server access logs when you have a verification error, the Google verification bot identifies itself as "Google-Sitemaps/1.0". For information on verifying subdomains and subdirectories, allowing multiple users and other issues see site verification.

Verifying on Blogger
Blogger has integrated with Webmaster Tools, so verifying your blog is now simpler than ever.

1. On the Webmaster Tools home page, click Add a site.
2. Enter your blog's URL (http://googlewebmastercentral.blogspot.com) and click Continue.



Verifying on Google Sites

Video: Verifying in Google Sites

Once you've verified your site, Google Sites will automatically generate a Sitemap for it, ready for you to submit to Google.

If you are using the "custom URL" feature of Google Sites, the standard approach outlined above will not work. Instead, use the original name of your Google Site (not the custom URL'd name) in Webmaster Tools to generate the meta tag. Paste this meta tag into the Site Settings tab as described above.


Verifying sites on GoDaddy
Verifying a site hosted on GoDaddy is easy.

1. Make sure you have created a Webmaster Tools account for your GoDaddy account.
2. Sign in to your GoDaddy Account Manager.
3. In the My Products section, click Hosting.
4. Click Manage Account next to the hosting account you want to manage.
5. In the Content section, click the Google Webmaster Tools icon. The Google Webmaster Tools page will open.
6. Select the domains you want to verify.
7. Click Verify.


Please note that according to the GoDaddy Help Center: "This functionality is not available for free WebSite Tonight accounts."

More information from GoDaddy

Verifying on Apple iWeb

The easiest way to verify a site created in iWeb is to upload an HTML file to your server.

1. Sign into Google Webmaster Tools with your Google Account. If you haven't added your site to your account, do it now.
2. Click Verify next to the site you want.
3. In the Choose verification method list, select Upload an HTML file. Google will ask you to download a file and upload it without changes to a specific directory on your webserver.
4. Move the verification file to your iDisk /Web/Sites/ folder to upload it to your server.
5. Click Verify in your Webmaster Tools account. Google will check your server to see if the file is present. If it finds it, your site will be verified, and you'll have access to all the information in Webmaster Tools.

iWeb FAQ

Verifying on Microsoft Office Live

When you verify a Microsoft Office Live site, you'll need to make a few changes to make sure that the meta tag appears correctly in your HTML. (For more information, check out Solutions for Office Live.)

1. Make sure you've added your site to your Google Webmaster Tools account.
2. Sign into Google Webmaster Tools with your Google Account.
3. On the Dashboard, click Verify next to the site you want.
4. In the Choose verification method list, select Add a meta tag.
5. Copy the meta tag that appears on the page and paste it into a text file. It'll look something like this:

<meta name="google-site-verification" content="uEtG4638yYT42PzvFua6iiR1v+iJ2lfnUpZ/cJPdzKM=">

Note: Keep the Webmaster Tools window open.
6. In this step, you'll create a new meta tag using the ID Google provides. Copy the following text and paste it into the same text file:

%22%20%2F%3E%3Cmeta name=%22google-site-verification%22 content=%22
7. Copy the ID from the tag provided by Google, and paste it at the end of the string above. It will look something like this:

%22%20%2F%3E%3Cmeta name=%22google-site-verification%22 content=%22uEtG4638yYT42PzvFua6iiR1v%2BiJ2lfnUpZ/cJPdzKM=

Note: If the tag provided by Google contains "+", you'll need to replace it with %2B.
8. In Office Live, open your site's home page (default.aspx).
9. Open Page Properties and paste the string above into the Keywords box, after any keywords you have already added. The Keywords box does have a size limit, so check to see that the whole tag was pasted correctly.
10. Go back to Webmaster Tools, and click Verify.



Verifying your site on other popular hosting setups
There are many hosting environments that make verification with Webmaster Tools a fairly straight-forward process. These are just some of them:

* WordPress blogs [from support.wordpress.com]
* Yahoo! Small Business [from help.yahoo.com]
* Ning [from blog.ning.com]
* Weebly [from www.weebly.com/support]
* Yola [from www.yola.com/tutorials/]
* DotNetNuke [from www.dotnetnuke.com]

Getting more help

* Webmaster Tools Help Center : The official documentation for Google Webmaster Tools
* Webmaster Tools Help Forum: Search there. Chances are, someone's already asked your question. Google employees regularly monitor this forum and answer questions, as do many other webmasters.
* Webmaster Central blog: The latest news, tips, and advice from the Google team.

By : Melissa Tamura

Sites such as Blogger and Wordpress are making it increasingly easy for anyone and everyone to start a blog. There are blogs on every topic imaginable, from food to pets to finances to shopping, all of which are easily lost in a sea of similar sites. Do you have a blog that you’d like to make standout in the endless onslaught of sites available online? The list below details twelve simple steps you can take to build readership and increase the number of subscribers to your blog.

1. Content - The most important thing you can do is to offer relevant, authoritative content on your blog. Write about something you know and are passionate about to avoid sounding stilted or naive. If your blog features information people want or need, they will visit it.


2. Update Often – Even if you’re providing useful, pertinent information, no one’s going to return to your blog if you only post once a month. In the meantime a newer, more current blog is likely to steal their attention, so be sure and post as often as possible to keep your site fresh.


3. Guest Blog – Do you know other people with blogs? Have you ever considered using guest blogger services? The more content out there on the web that links or refers to your own blog, the better, so look into becoming a regular guest blogger on someone else’s site. Any exposure you can get is helpful for your numbers.


4. Comment – If you have your own blog, odds are you read other blogs, so leave comments whenever appropriate. This helps you build rapport with other bloggers, but also provides you an opportunity to post a link to your blog, where appropriate. Be sure only to make useful, well thought out comments in order to seem like you’re attempting to SPAM a site.


5. Forum Posts – Much like commenting on other blogs, posting in forums dedicated to subjects that relate to the topic of your blog can help drive subscribers to your blog. Always be polite and knowledgeable when you post to avoid garnering a negative online image.


6. Contact Other Blogs – Are there a number of blogs you read religiously? Consider writing a post on your own blog about the value these sites provide to you, then contact the other blogger and send them a link to your post. Ask if they would mind returning the favor, as a link on their site could drive traffic to your own.


7. Have a Subscriber Page – Build a page or at least a widget into your blog that is dedicated specially to subscribers. A special page can feature information you’d like your followers to know, while a widget featuring pictures and profiles of your subscribers can encourage more to join.


8. Offer an RSS Feed – An RSS feed is an option you should offer all your visitors. This feed updates as you update your content, and users will find it an easy way to not only cross-promote your blog but to access the information they’re looking for as well.


9. Link Yourself – It seems simple, but make sure to include your blog URL anywhere you can: at the bottom of your email signature, on business cards, and even on your Facebook or MySpace accounts.


10. Network – Be sure and tell everyone you meet about your blog. In meetings, casual conversation, or even at retail stores, if you find an opportunity to promote yourself, do it.


11. Make it Easy – Don’t hide your subscriber page or RSS feed option at the bottom of the page. Make it a prominent part of your site to encourage easy-click sign up.


12. Offer Benefits – Let your subscribers in on special deals, new information, or hot topics that regular visitors can’t access. This builds loyalty and buzz around your blog – which is the ultimate goal!

Do you want to get free backlink PR 5 until PR 9, beside Free backlink also One Way link. if you want to strengthen the Search Engine Optimized SEO also improve pagerank, then use this method. Immediately submit here. Good luck.

If you want to get some good amount of visitors to your blog from search engines, you need to do a bit of SEO to your blog like meta tags, title tags, heading tags, choosing good keywords,etc.

But,its a bit difficult to do all that stuff on your own..especially if you are new to blogging and know less about design stuff(html,etc). Many sites are charging lots of bucks monthly for SEO tools like backlink checker, keyword researcher, etc. But, some people can't afford it.. So, I decided to create SEO Tools section here in BloggerTricks with full of useful SEO,design tools (ofcourse..for Free :D) which can help your blog traffic,search engine rankings,revenue..
With these tools, you can get to know lot of information about your blog like..your keywords, the keywords you should be targetting, how fast your blog is loading, your site pagerank,backlinks in search engines,etc.I'm working on this new Tools section from a week now..and it is finally ready and I'm very happy to release it

Here are some of the top tools in the list..

Meta Tags Generator

Adding Meta Tags is one of the Best way to increase your search engine rankings.
This tool automatically creates you effective, error free, meta tags code. All you have to do is provide some basic information like your blog description,etc.. and it will generate your meta tags code for you.

Blogger Ad Code Converter

Adding adsense inside blog posts can maximize your earnings a lot. But, if you directly paste adsense code in blog template, it will give you bx error. So, you need to first convert the code....and this tool will do just that. Just put your adsense code in the box and it will generate the encoded code which you can put anywhere you want in your template. You can also use this tool for any other codes too.. (abrite,chitika,etc)

Favicon Generator

Ever wondered about that short icon next to the address bar in your browser ? It is called FavIcon. It will give your blog a cool and professional look.
Use this Free Online Favicon Generator tool to create stunning favicons in many sizes like 16 x 16 , 32 x 32 , 48 x 48 , 64 x 64 ,etc.

Google Pagerank Checker

Google Pagerank plays a vital role in Search Engine Rankings. Improving your backlinks,etc can increase your pagerank.Use this Free Online Google Pagerank Checker tool to check your blog pagerank easily.

Link Popularity/Backlinks Checker Tool

Increasing Quality Backlinks to your site increases your blog traffic, search engine rankings, pagerank,etc. So, try to get as many inbound backlinks as you can.

Use this Backlink Checker tool to check How many backlinks your site have in Google and Yahoo. Note down your site backlinks and check back from time to time to see if your backlinks increasing or not and try to improve your blog accordingly.

Keyword Suggestion Tool

If you are trying to rank for some specific keywords in search engines, you need to know all the relevant Keywords in that niche. Good Keywords increases your blog PPC, revenue and your traffic.

So, use this Free Keyword Suggestion Tool to get some keyword ideas.

Keyword Density Checker Tool

Repeating keywords often in your site make Search Engines to consider it as spam which decreases your SERP's (search engine rank positions). On the other hand, if you don't have proper keywords, you lose traffic and rankings.

So, use this free Keyword Density Checker tool to scan your blog and find out how often keywords are repeating and optimize your site according to that.

Instant Domain Name Search

If you're trying to register a domain name, you don't need to load hundreds of pages trying to find a good domain name. All you need is Just One ! With this Instant Domain Search Tool, you can know if a domain name is available or not (.com, .net or .org) instantly while you're typing.

Website Speed Test

Adding tons of images, javascript codes,etc slow down your blog page loading speed which is not good. So,Use this Free Website Speed Test checker tool to find out your website loading speed and try to optimize it as much as you can.

Online 3D Logo Maker Tool

Adding a cool header logo image to your blog makes your blog look more professional and nice.
But, what if you don't know photoshop, image editing well ? Don't worry! Use this Free Online Logo Maker tool to create Stunning Logo images to your blog. Hundreds of Font styles and text effects (shadow,reflection,glossy,etc) to choose from.

Email to Image Converter

Never type your email address directly in public forums,blogs,etc.. because, Spammers use harvesters to search email addresses and spam your inbox. So, instead of typing email address directly in your Contact Us Pages, forums,etc.. Use this Email to Image Converter tool to convert your email address into an image which makes it difficult for Email harvesters to find your address.

Nofollow Link Checker Tool

Search Engines don't follow and crawl links with nofollow tag and it don't benefit you SEO wise.. So, if you have your links in other sites, Use this tool to find out if they are using Nofollow tag to your links or not.

Reciprocal Link Checker

If you have purchased or exchanged links with other sites, make sure they are linking back to you properly. Use this Tool to scan your partner's website and find out if they are linking back to you or not.

Source :http://seotools.bloggertricks.com

One way backlinks are very critical to any website success. The more one way backlinks pointing to your site, the more your Google Pagerank and the more amount of traffic you will get. This should also increase your sales,etc.But the thing is.. getting the right and quality one way backlinks from high pagerank sites is not an easy task, and in this article, we'll find out some of the best ways to get free one way backlinks:

1. Try to write as much quality content as you can... that will encourage the readers to link to your site. The more useful, informative content you post, the more likely people are to link it. But, this method can take a while to really pay off because like all the new websites, you don't get much traffic.

2. Write quality articles and submit them to top article directories like ezinearticles and goarticles. The advantage in this is, you'll not only get a backlink from high pagerank directories, but also you'll find that your articles are used on other people's sites with a backlink to your site.

3. Participate in forums,discussion boards that are related to your website's niche and add a link to your site in the signature. Make sure that you write quality posts, don't spam. This will also help you get some decent traffic to your site.

4. There is absolutely nothing wrong to get a backlink from a related blog post you decide to comment on. This is one of the effective way of one way link building especially if you comment often on blogs. Comment on blogs related to your niche with a link back to your site as your signature.. and Again, make sure you never spam.

5. Submit your site link to major, well known web directories. Getting listed in directories related to your site not only bring you tons of targetted traffic, but will also improve your search engine rankings. Some of the popular directories to get listed in are DMOZ directory and Yahoo directory. You can submit your link to both paid and free directories and they worth your time.

Source : www.bloggertricks.com

Hi friend, i think you can try to prediction your Blog page rank. You just add your url this tools as below :

Your domain:

Mutiara try to collect this article and i hope useful for all. I think this tips are commonly used.We already know that Search Engine Optimization is very important if you want to succeed in the Internet world. Seldom realize is that the main objective set of Search Engine Optimization (SEO). If we are wrong, it SEO will take a lot of time and money, without any meaningful results. If done properly, SEO will definitely help your business.

SEO is very simple goal is attract new visitors to your site, create a web became easy to find by "the right audience" and try to reconcile the prospect of what we offer.

SEO is not a way we can in the list for all possible keywords. Many people attempt to get search engine ranking high for keywords as much as possible. This is not just a job very much, but also a waste of time.

Listings for keywords as much as possible is not something important. What is important is your website to be on the list the appropriate keywords and 'change' your visitors into buyers.
So how you can improve SEO results?

Make the Web a convincing

This is the most important step. If you have a web that does not appeal to your target audience, then you do not have much trouble getting visitors. Your website must be designed so that visitors will become buyers. You have to build trust, assuring visitors and quite easy to use.

Find the right keywords

Find the best keywords for you. Try Pay-Per-Click is offered by Google and Yahoo, to find the right keywords for your site. Watch and monitor, good keywords, by using the tools provided by Google and Yahoo.

Optimize your website with these keywords

 Once you know the keywords that most visitors to be a buyer conversion, then it is time for you to      optimize your site to comply with this keyword. Promotions on Google or Yahoo is the way that you can test your keyword mainstay. While optimizing your website aims to get good rankings in search engine results, without the cost.

SEO will be very useful if you concentrate on the correct destination. SEO is your business improvisation, not produce as much traffic. Focus on the target visitors to cool and the most appropriate keywords. You will save your work and of course, raising your profits.

Who does not know the search engines? Google, Yahoo, MSN, and others? You who claimed to have come into contact with the internet it must know what search engines.

Yes, because everyone relies on the ability to browse the search engines. With this modern portals we can dig up any information without difficulty. Live type keyword. And a variety of relevant web sites will appear before you.

Well ... I will not explain the wide long-winded in detail how search engines work. But far more important, I will mention why the search engines is very important presence for your internet business people. Let your website or blog can be friendly with search engines.

Today there are billions of websites exist on the Internet platform. Web sites that must crammed with topics and subject matter varies. If we do not use search engine services, whether it is possible we can get the information we are looking for accurately and quickly? Do we have to check all existing web site only to find just one info? Hmmm ... just have trouble imagining it ...

If I say the Internet is like a warehouse. Various items in it. And, search engine is in charge of set of goods in the warehouse so that you easily find what you want. Let's just say it provides a kind of catalog that directs which door you should open. And where you have to go in order to find items "A" for example.

Well, that's why the presence of Yahoo! and friends is very useful for our Internet business. With this search engine, your website (your stuff) are stacked in the warehouse can be found by visitors quickly. Without search engines, no one can know where your web site right? Yes ... you only own the goods you can find it? Only you would know where you put your goods.

Not surprisingly, this machine can direct a lot of traffic to your website. Visitors so easy to find your existence. Even more amazing, you get your target market that aim. How?

Yes, keyword search engines require. And so this is what keywords drive visitors to your web site. Like riding the bus, visitors will not be one route. This means that you can get visitors really searching for information related to your website. This is what you want, right?

As long as you enter the right keywords, visitors have no trouble find your web site. In fact, they come voluntarily because they need the information you have. So, if you have that, you just can net them a relationship or even make them buy your product. What is important, they came first to your web site right? Anyway, the search engine is easy to get your traffic so your target.

Anyway, one thing more interesting. With the search engine you can also get visitors idle. That is, they are the visitors who idly browsing and accidentally found your web site. Well, if you have a web site content and interesting products, not ruled out, these workers are actually fun to your prospects.

Especially if your website is ranked in the top position. Search engines become a kind of free advertising for your website. Because, you do not have to go out a lot of money to advertise. What is important, your site into the first page of search. So, by itself will increase your traffic. Because visitors are usually not bothered to open up the search results to 100. they simply go to some web sites or blogs that appear on the first page of search.

But how?

Yep, he replied Search Engine Optimization!

SEO is a basic principle you need to facilitate job search engine. Why? Yes .. symbiosis mutualism. If you want made easy, the ease of others. You are beneficiaries of search engines, then you need to boost your website's performance. The goal, so that search engines happy with the existence of your website.

If the search engines easily detect the presence of you, gladly search engine will display it in the sequence leading to the visitors. In essence, optimize your web site. Good content, layout, and navigation. This is commonly referred to as Search Engine Optimization (SEO). You must optimize your website so that search engines easily detect your web site.

So, make a web site as attractive as possible. And make sure your web site content detected by the search engines correctly. Let this machine to know that your content is relevant to your keywords. And, add another link to your website. In order, you see visitors the opportunity to be bigger. That's all you really need to do. Easy right?

I am sure, if you do it consistently, then your hard work will pay off. Explosion of the number of visitors going to happen in your website. Do not think about the complicated about SEO. Let's just say that SEO is very easy. And do it all step by step. Ignore the cheating ways of SEO. Ways to do right. And begin to move now!